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Mobile employee
branding

Visual branding is central to every employer branding strategy. That's why tchop offers fully customizable apps in the look and feel of your brand - with your logo, the colors of your brand and, if you want, even with your custom font.

This branded experience will put your logo on the home screen of your employee's mobile devices, but will also promote your brand outside of the app with every chat message or push notifications.

And because you want your employees to use the app on a daily or even hourly basis, user experience is key. Therefore, our native apps are extremely easy to use, fast and match your brand experience.

Flexible
content structure

If you want users to use an app on a frequent basis, fresh and relevant content is the relevant factor. tchop provides a flexible structure of channels and mixes, which enables you to dynamically fulfil the needs of different target groups and stakeholders within one single branded app. Thanks to built-in user management you can connect users to channels and create custom news feeds for each target group or part of your organization.

You can set up a channel for
  • every regional office, shop or department within a big, decentralized organization
  • the top management, so that decision makers find daily press clippings or other important reads in one place
  • part time project teams that need to work together across the organization
  • timely limited, special occasions like events or product launches

Each channel is independent in terms of content structure and has its own editorial dashboard. That means each team or department can curate, edit and distribute content for its own target groups. In its own language.

Mixing content
for mobile usage

Within a channel you can curate and create an unlimited amount of mixes. A mix is a news feed around a certain topic. It can hold all kinds of content: images, videos, text posts, links, tweets etc. You can use it both for dynamic and frequently updated content or static service information that needs to be available all the time.

Mixes within employee apps are often used for different topics like
  • General company news
  • Media Coverage & Monitoring
  • Announcements
  • News from departments like marketing or HR
  • Selected social media content
  • News from work council or other groups in the organization
  • Educational content
  • Competitive analysis
  • Fun and entertainment news

Every team can add, edit and manage content independently in their mix. Everybody gets easily involved and motivated instead of one small team or person possibly becoming a bottleneck for all the output (unless, of course, you prefer that setting). The way users can add and publish content is incredibly easy and everybody understands how it works within minutes.

In any case, you always have full control over who can contribute, edit or just read.

Integrate existing
content,
tools and services

The best employee app is the one that most easily fits into the processes your employees are already used to. That's why our platform is built around the idea of curation. tchop integrates with your existing internal communications, services and work tools like Slack without any IT implementation needed.

tchop can import and link all kinds of existing content:
  • content and news published in your intranet
  • news from your company blog or press releases from your media centre
  • Posts from twitter, facebook, instagram or youtube
  • Service information from canteen menus to all kinds of announcements (e.g. published as PDFs)
  • Online survey or feedback tools (e.g. survey monkey)
  • Time tracking or scheduling tools
  • Forms for vacation requests, sick leaves or other internal processes

tchop is like a thin layer that lets you curate content from a variety of sources into one branded app. So that your workforce can find what's relevant in one place.

And the best thing: with our "integration" feature you can fully automate the import of most of these contents and services. With a smart setup of integrations you can have a daily updated employee app with almost no additional work needed.

Quickly interact with
your colleagues

One of the biggest benefits our platform offers is faster and more accurate internal messaging. Since your communications are centralized and accessible on mobile, employees can respond to new events and developments faster, no matter where they are.

A centralized group chat is easy for employees to follow. Unread messages are counted and highlighted, making it easier for every member of your team to stay up to date as projects develop. Users receive push notifications to not miss any message - even if they are not active in the app.

tchop gives you full control to set up conversations and decide who can write or read:
  • public group chats where everybody can join, participate or ask questions
  • private chat groups for confidential conversations and special issues
  • users can use confidential 1:1 chats to connect with each other instantly
  • read-only chats to keep everybody up to date on important topics

It's a full real time, cross platform messenger with the look and feel of your brand that offers a universe of possibilities for your internal communication. Chats can be pinned to mixes or certain content, so that the discussion around relevant topics can be structured and controlled.

Test run with a limited group

Before you rollout any solution we always recommend setting up a test run with a limited group of your employees. Let them test the solution and see if this is something the rest of the company will use.

tchop lets you kickstart such a test run within days and we're happy to help you, contributing with our experience. Thanks to our analytics dashboard you can find out what engages your users and what kind of content they prefer.

For the distribution of your app to your workforce tchop covers all potential options: you can use the public app store via our account or yours, or use your internal mobile device management. For tests we can provide download links and invite specific users.

We provide you with a full service and deploy your apps where you need them.

Summary

No matter how small or big your business might be, using an internal communications app lets you improve efficiency, keep everybody up to date about what matters, avoid communication issues, and get done more in less time.

With tchop you don't have to worry about complex technology issues or IT integration. You can integrate the sources and systems you are already using with a few clicks.

Connect your workforce and combine corporate news, relevant content and real time communication - in your own branded app.

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